• Watch Basics: 12 Parts Of a Watch You Should Know

    September 6, 2019 by

    To create a fine watch timepiece, a number of components must be designed, created and assembled by a team of highly skilled watchmakers. Each watch model (or reference) will have different look and will possess unique functions so it must be crafted with different components. The watch diagram below outlines the basic elements in fine… Read more

  • How to Buy a Correct Swiss Watch?

    September 5, 2019 by

    A Swiss watch has come to be known as an often expensive, precise, and luxurious accessory. When it comes to Swiss watches, there are a range of choices available, from the plastic Swatch to a luxury item costing hundreds of thousands of dollars. Understanding your budget, the type of watch you want, and how to… Read more

  • How To Clean Your Watch to Make It Look New Again?

    September 2, 2019 by

    You’d never wear the same pair of socks every day without washing them. The same goes with shirts and just about everything else we put on our bodies. However, there’s often one exception: a watch Opens a New Window. —specifically the strap. Just like any other material, your watch strap can get dirty, smell, and… Read more

  • Why Every Man Should Be Strong

    August 22, 2019 by

    Even though “Semper Virilis: A Roadmap to Manhood in the 21st Century” turned out to be a truly epic post (more like a short ebook, really), I actually had to greatly pare down many of the passages, especially in the “Training Program and Exercises” chapter. What I decided was that after putting Semper Virilis out… Read more

  • 8 WATCH MATERIALS Used in Luxury Watches

    August 15, 2019 by

    Traditionally, gold has been the standard material used for watches, but over the years styles and looks have changed. Materials widely used in the automotive, medical, and aerospace industries have permeated horology, inspiring watchmakers to experiment with new lightweight elements and fusions such as: Let’s see their difference: STAINLESS STEEL Made of iron-carbon alloy mixed… Read more

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